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Safety 3RD

A movement to build ownership culture.

The Safety 3rd Manifesto

We challenge the industry’s obsession with safety-first clichés. True safety comes from responsibility, ownership, and speaking hard truths.

Ownership vs. Blame Culture

When something goes wrong…

Blame asks “Who’s fault is this?”

Blame creates fear and inaction
Blame looks backward

Ownership asks “What can I do about it?”

Ownership creates freedom and innovation
Ownership moves forward

Embracing Hard Truths

Safety 3rd means having the courage to face reality:

01

Systems often matter more than intentions

02

Comfort is the enemy of growth

03

Meaningful work always involves risk

04

True leadership requires vulnerability

Take The Safety 3rd Pledge

Join leaders and organizations committed to building cultures of ownership, purpose, and meaningful growth.